Introduction to e-Commerce

Introduction to e-Commerce

ITE 160
Credit Hours: 3 CRN: 24011
Studies the culture and demographics of the Internet, on-line business strategies and the hardware and software tools necessary for Internet commerce. Includes the identification of appropriate target segments, the development of product opportunities, pricing structures, distribution channels over the Internet, and the execution of marketing strategy in computer- mediated environments. Presents case histories of successful Web applications. Read Full Course Description
Semester: Spring 2024
Start Date: Feb 06, 2024 End Date: May 06, 2024
Community College: Germanna
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